Highlights
- Sean O’Malley earns triple from social media than UFC fights, highlighting importance of online presence for fighters.
- O’Malley pays more in taxes from online earnings than UFC fights, setting goal to become a multi-millionaire.
- The UFC star praises opponent Dvalishvili for social media impact, emphasizing its role in attracting fans.
UFC bantamweight champion Sean O’Malley has disclosed that his earnings from social media activities far exceed his income from fighting in the UFC. He won the UFC bantamweight title at UFC 292 with an upset victory over Aljamain Sterling.
‘Suga’ is one of the most popular fighters in the UFC with over 4.2 million Instagram followers and has attracted several endorsement deals with his highlight reel fighting style and eccentric persona.
10 Best Performances Of Sean O’Malley’s UFC Career, According To Stats
Sean O’Malley has had a highlight reel career in the UFC and these are his greatest performances in the octagon.
Sean O’Malley Reveals He Pays More In Taxes Than His UFC Earnings
The UFC Star Claims He Rakes In More Income From Social Media
Speaking on Bradley Martyn’s Raw Talk, O’Malley opened up about his financial success beyond the octagon, indicating a significant shift in how fighters perceive and leverage their online presence.
O’Malley stated that his social media income tripled his collective earnings from UFC fights in 2023. Martyn asked the UFC star if fighters are realizing that they have to use social media to boost their earnings and referenced Sean Strickland.
The 29-year-old fighter highlighted the disparity between his UFC paydays and his online earnings, noting that he paid more in taxes than he made from fighting alone. O’Malley claimed that his goal was to become a multi-millionaire and explained how he uses social media to make his money.
“I paid more in taxes than I made last year in my fight and I made a lot of money fighting but I made triple that from social media. From Instagram, Snapchat, and Twitter like all these different social media, I made triple the amount of money I made fighting. I made a lot of money fighting. So it’s like, it just depends what these guys’ goals are.”
O’Malley praised his future opponent Merab Dvalishvili for his social media content, which helps him attract a fanbase.
Sean O’Malley Net Worth: How Much Money Has He Earned Fighting In The UFC?
UFC Bantamweight champion Sean O’Malley boosted his net worth with lucrative endorsement deals and fight purses.
Beyond his financial revelations, O’Malley has been actively engaging with fellow fighters and fans on social media, using his platform to call out opponents and generate excitement for potential future matchups. His playful banter and strategic use of social media have contributed to his growing popularity both inside and outside the octagon.
While O’Malley didn’t detail how he earns money on social media, He has numerous sponsorship deals such as Ryse Energy Drink and Happy Dad, along with a Youtube channel that garners millions of views.
