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Northern Colorado athletics launching ‘coordinated effort’ to raise money for 12 programs

An idea from a new University of Northern Colorado athletics department staff member led to the creation of a new matching-gift fundraising campaign with a goal to raise $100,000, UNC athletic director Darren Dunn said.

The athletic department’s first Building Champions Giving will open at midnight Tuesday, Oct. 15 and run through noon Wednesday, Oct. 16.

For more information on the online campaign, go to bearfunded.unco.edu/pages/building-champions

The campaign is designed to raise money for athletes and teams in 12 UNC programs: baseball, women’s and men’s basketball, cross country/track and field, football, women’s and men’s golf, soccer, softball, swimming and diving, volleyball and wrestling.

Though the department raises funds year-round, this 36-hour campaign is more of a “coordinated and concentrated effort” to raise money for Bears athletes and programs, Dunn said.

“I like this concept,” Dunn said. “It condenses the efforts and prompts cross-promotion of the programs, and hopefully it creates more awareness in the community.”

Northern Colorado athletics launching ‘coordinated effort’ to raise money for 12 programs
University of Northern Colorado head basketball coach Steve Smiley watches his team practice while on the UNC campus Wednesday June 5, 2024.(Jim Rydbom/Staff Photographer)

Dunn said the giving campaign was thought up by Angelica Sena, UNC’s associate director of athletic development. She’s been at UNC for about 18 months. Sena has a bachelor’s and master’s degree from the university and returned to UNC in 2023 after working in other Division I athletic programs such as Virginia Tech, Washington and Utah, according to the UNC website.

The giving campaign is a matching-gift effort, meaning all donations will be matched up to a certain amount based on team and program objectives.

For example, the women’s golf program is looking for $2,500 of matching donations for travel, equipment, recruiting, and facility development.

Dunn said approximately four or five anonymous donors are providing the matching donations. Dunn said he’d like to see this campaign bring in $100,000, which will then be matched by the donors.

“We have a lot of needs and a lot of donors who want to help, and we’re super appreciative,” Dunn said.

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